The BRIC Project

Branding and interactive site that serves as a narrative introduction to the BRIC Project, as well as a platform for subscriptions. Based on extensive qualitative research of the burgeoning middle-class in Brazil, Russia, India & China, The BRIC Project provides comprehensive insights and strategic analysis of youth culture and consumer behavior for international brands.

http://thebricproject.com/presentation/

Designed under the roof of Tender Creative
Creative Directors – Dean DiSimone, Adam Berninger
Art DirectionMichael Freimuth


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